Selected digital practice

Websites built with a point of view.

Released products, live creative properties and twelve self-initiated builds—showing how brand, interface and engineering come together across very different briefs.

See the live work
12Website concepts04Live products / studios
Beyond concepts

Live products and studios.

Released software and independent properties connected to Bruce's product, creative and interactive work.

Full archive

Different brands. Different voices.

The work is self-initiated and labelled honestly. The aim is to demonstrate range: not one house style repeated eight times, but a considered response to each imagined brief.

Forma Studio architecture website concept01Self-initiated concept
Architecture / Editorial web

Forma Studio

A restrained, image-led architecture studio concept built around strong hierarchy, generous space and project storytelling.

Open website
Solstice Goods e-commerce website concept02Self-initiated concept
E-commerce / UX

Solstice Goods

A warm lifestyle-commerce concept exploring product discovery, brand atmosphere and a calm responsive shopping journey.

Open website
Vela Wealth financial website and interface concept03Self-initiated concept
Fintech / Interface

Vela Wealth

A financial-services interface study balancing data clarity, trust and a composed premium visual system.

Open website
NexusAI enterprise intelligence homepage concept with analytics dashboard interface04Self-initiated concept
SaaS / Product web

Nexus AI

A multi-page AI product website exploring conversion structure, documentation, pricing and a scalable interface language.

Open website
Cape and Blade barbershop identity and website concept05Self-initiated concept
Barbershop / Brand web

Cape & Blade

A character-led identity and website concept combining local personality with a direct service-booking experience.

Open website
Onyx and Ivy floral studio identity06Self-initiated concept
Floral studio / Identity

Onyx & Ivy

A refined floral-studio concept using a monochrome identity, elegant pacing and an editorial digital presence.

Open website
Veloce Systems technology identity07Self-initiated concept
SaaS / Fintech UI

Veloce Systems

A high-precision technology brand and interface study built around speed, structure and confident technical typography.

Open website
Origin Root specialty coffee identity08Self-initiated concept
Specialty coffee / Brand web

Origin Root

A coffee brand and website exploration connecting provenance, tactile materials and a distinctive retail personality.

Open website
SwiftPath Logistics homepage concept with global freight tracking interface09Self-initiated concept
Logistics / B2B web

SwiftPath Logistics

A globally minded logistics concept focused on clear service navigation, operational confidence and straightforward lead generation.

Open website
TimberCraft Wholesale homepage concept for sustainable architectural timber10Self-initiated concept
Wholesale / Trade utility

TimberCraft Wholesale

An earthy B2B timber website combining product discovery, sustainable sourcing and a practical volume-calculation tool.

Open website
Aura and Echo luxury audio homepage concept featuring premium headphones11Self-initiated concept
Luxury audio / Product web

Aura & Echo

A high-end audio concept built around immersive typography, premium product presentation and a quiet sense of technical precision.

Open website
Lumina Marketing growth agency homepage concept with bold gradient typography12Self-initiated concept
Marketing / Growth agency

Lumina Marketing

A performance-led agency concept combining bold branding, paid-media positioning and strategic narrative design.

Open website
Another side of the work

From pixels to building facades.

Explore the architectural cladding, CNC and signage work that shaped much of Bruce's professional career.

View the cladding archive